ABOUT THE EVENT

Milwaukee Brewers™ outfielder Christian Yelich and the Yelich family are proud to host their fourth annual “Home Plate” charity event, presented by American Family Insurance. This year’s event will take place on May 21st, 2026, at Milwaukee’s Newest Music Venue, “Landmark Credit Union Live”. This year's performance will be headlined by country star, Jake Owen, with opening acts by the former lead singer of The Fray, Isaac Slade and the Nicotine Dolls! Milwaukee’s own, Charlie Berens, will be back as the host of the event and comedy performance!

This years’ 2026 Home Plate Charity Event will benefit charitable organizations across the greater Milwaukee Area. In the years past, the Yelich’s have supported VISIT Milwaukee’s  foundation which provides scholarships to local youth studying the hospitality industry at Milwaukee-area colleges and universities. As well as helping the Brewers Community Foundation which harnesses the pride, passion and commitment of Brewers fans, players and other supporters to positively impact the lives of children and their families in Greater Milwaukee and Wisconsin.

BUY TICKETS

EVENT SCHEDULE

  • 4:30 PM · VIP RECEPTION

    Trade Hotel — Founders Ballroom

    • Join the Yelich Family, Brewers players, and fellow guests
    • Limited to 300 VIP guests
    • Silent auction
    • Local Milwaukee culinary experience

  • 6:50 PM · CONCERT OPENS

    Landmark Credit Union Live

    • Concert begins
    • Opening Act The Nicotine Dolls
    • Second Opener Isaac Slade (formerly of The Fray)

  • 8:15 PM – 10:00 PM · MAIN PROGRAM

    Landmark Credit Union Live

    • Words from guest host Charlie Berens
    • Beneficiary acknowledgements
    • Live auction
    • 8:30 PM – Special musical performance by Jake Owen
    • 10:00 PM – Closing remarks and final thoughts from Christian Yelich
    • Event concludes

  • 10:00 PM – MIDNIGHT · AFTER PARTY

    Trade Hotel — Founders Ballroom

    • Music, late-night food, and drinks
    • Event gift bag pick-up

SPONSOR BENEFITS

Our goal is to not only raise as much money as possible for our beneficiaries, but also to make Home Plate a very special and unforgettable experience for our sponsors. Premium Sponsor Benefits will include:

Home Plate exists to make a real impact — and to give sponsors a standout, one-of-a-kind experience. Premium sponsor perks include:

  • Premium concert seating & VIP access

  • VIP Reception + Artist Meet & Greet

  • Event signage throughout both venues

  • Sponsor gift bags

  • Social media and PR mentions

  • Christian Yelich Charity Event …

A full sponsorship grid is available in the
downloadable deck.

STAR PERFORMANCES

JAKE OWEN

Jake Owen’s laid-back signature style includes chart-toppers like Barefoot Blue Jean Night, Beachin’, Anywhere With You, and The One That Got Away.
He’s a touring headliner, actor, and founder of The Jake Owen Foundation, supporting children battling cancer and youth programs in his hometown.
In 2024 he joined Dan + Shay on The Heartbreak On The Map Tour.

A country music mainstay with:
• 10 No.1 singles
• 2.5B+ on-demand streams
• A catalog of gold and platinum hits

ISAAC SLADE

Best known as the former frontman of The Fray, Isaac Slade is a Grammy-nominated, multi-platinum artist whose songwriting shaped a generation.
Now emerging as a solo artist, Slade brings a cinematic, intimate sound—honest, timeless, and emotionally resonant.
Beyond music, he’s committed to social impact, mentorship, and artistic leadership, using his platform to inspire connection and change.

THE NICOTINE DOLLS

Nicotine Dolls is a New York City–based pop/rock band formed in 2017, known for raw live shows and an honest, emotional edge. Since 2019, they’ve steadily released singles and EPs, including “The Madness” and “Burning a Good Thing,” alongside self-produced music videos. Their latest release, “What Makes You Sad,” earned over 19,000 pre-saves and debuted at #5 on the iTunes all-genres chart, backed by a devoted following built through strong social engagement.